Privacy Policy – Go Deep Lures

Last updated: October 2026

At Go Deep Lures, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use and protect your information when you visit our website, contact us or place an order.

Information We Collect

When you use our website or purchase from us, we may collect information such as your name, email address, telephone number, billing and delivery address, order details and payment-related information.

We may also collect technical information about how you use our website, including through cookies and similar technologies.

How We Use Your Information

We use your personal information to process and deliver orders, take payments, communicate with you about purchases or enquiries, provide customer service, maintain our business records and operate and improve our website.

Where required, we process your information because it is necessary to fulfil our contract with you, comply with legal obligations, pursue legitimate business interests, or because you have given your consent. UK data-protection law provides several possible lawful bases depending on why information is being processed. (GOV.UK)

Sharing Your Information

We do not sell your personal information.

We may share information with trusted service providers where necessary to operate our business, such as payment processors, website/e-commerce providers and delivery companies. We may also disclose information where required by law.

How Long We Keep Your Information

We keep personal information only for as long as reasonably necessary for the purpose it was collected, including meeting our legal, accounting and tax obligations.

Cookies

Our website may use cookies to make the site work correctly and, depending on the services we use, to understand how visitors use the website.

Where cookies are not strictly necessary, UK guidance generally requires visitors to be informed and their agreement obtained before those cookies are used. (ICO)

Your Rights

Under UK data-protection law, you may have rights relating to your personal information, including requesting access to it, asking us to correct inaccurate information and, in certain circumstances, asking for information to be erased or restricting or objecting to its use.

If you have concerns about how we handle your information, you also have the right to complain to the Information Commissioner’s Office (ICO). (ICO)

Keeping Your Information Secure

We take reasonable steps to protect personal information against loss, misuse, unauthorised access, alteration or disclosure.